Portfolio

My Marketing Management, Business Development, Key Account Management, Events, Digital experience is over 15 years

Portfolio

Marketing strategy, websites, rebranding and events, delivered in the UAE and internationally.

A short selection of my work. I have delivered marketing projects in the UAE, Saudi Arabia, Europe, Canada and the USA.

See the websites galleryDownload the portfolio (PDF)

Marketing strategy

Full marketing strategies developed for these organisations:

  • PwC Middle East
  • BDO UAE
  • Mohammad Mir Hashem Khoory Group of Companies, Dubai
  • Society of Corporate Compliance and Ethics (SCCE), USA
  • ExoAtlet, Luxembourg
  • Amazon Lubricants, Umm Al Quwain and Dubai
  • General International Engineering Co
  • Premium Businessmen Services, UAE

Market and positioning

Market analysis, brand positioning and a marketing plan for each division of the business.

Digital presence

A new website, digital channels and marketing materials aligned with the growth objectives.

Branding package

Logo, visual identity and communication templates, delivered ready to use.

Websites I Did

I take a website from the first concept through design and launch to SEO and Google Ads. I have also selected and managed agencies on larger builds: budgets, workflow, content plan and design direction.

Websites I developed end to end:

  • jmmgroup.ae
  • iqskininnovation.com
  • bdo.ae
  • premiumservices.ae
  • mhkhoory.com
  • mbhlawfirm.com
  • ethosplc.com
  • wometech.com
  • chmc-dubai.com
  • rickyrestaurants.com
  • bridezworld.com
  • extraclear.ae
  • synergetictrees.org
  • titexoil.com
  • make-up.ae
  • bahadur.co.za
  • authorsrzee.com
  • amazonlubricants.com
  • kimjeffersonphotography.com
  • desertcurtains.com
  • abbasaccounting.com
  • bahadurdiamonds.co.za
  • bahadurdiamonds.com
  • misiacarecosmetics.com

Websites Development Portfolio

Key Events I Managed

  • 9 to 10 November 2023
    Abu Dhabi Energy Center, Abu Dhabi

    The Inclusion Summit, Abu Dhabi

    More than 1,000 thought leaders, ministers, board members and change-makers over two days. Sponsors and partners included ADNOC, EGA, TAQA, du and The National as official media partner.

  • 16 to 19 December 2021
    The Yard at Alserkal, Al Quoz, Dubai

    Four-day festival for Moscow's Creative Industries Agency

    More than 1,000 visitors in four days. Delivered the website and registration platform, social media and online advertising, blogger and media events, catering and suppliers, stage and equipment, staffing, ticketing and logistics.

  • 25 September 2016
    The Address Dubai Mall

    VAT seminar for BDO UAE

    More than 100 business people. Delivered speaker and delegate coordination, branding and welcome packs, the landing page and forms, online promotion, direct emailing, registrations, ticketing and invoicing, and video and photography.

Rebranding and social media

Rebranding

New logo, colour palette and typography, a full visual identity toolkit, brand guidelines, corporate stationery and digital collateral, and the phased replacement of old materials.

Saudi Arabia, one year

A marketing strategy and a unified brand for a multi-business-unit international trade company in the B2B sector, including meetings with factories and industrial partners in Riyadh.

Healthcare

Brand identity, website, social media and paid advertising for ExoAtlet, a maker of wearable medical and industrial exoskeletons headquartered in Luxembourg.

Social media

End-to-end management of LinkedIn, Instagram and Facebook: content calendars, post design and copywriting, community management and paid campaigns.

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